Sometimes it is not that easy to find out which clothes have actually been produced under sustainable and fair conditions. While searching online for “Fair Fashion” or “Sustainable Labels”, you will find yourself between numerous small and large labels and their sustainable collections. But how do you know, which clothes or accessories are really environmentally friendly and which brands pursue more greenwashing than true sustainability?
We will show you which fabrics MIRYAM uses for her designs and also give you an overview of which factors are important when it comes to buying sustainable and fair fashion.
Seals and certificates help us to find out about the production conditions and ingredients of a product. Just like in our favorite organic supermarket, they show us the way towards sustainability in the fashion world as well.
GOTS is one of the world’s leading seals for the production of textiles. It considers the entire production chain including ecological and social criteria. Fabrics must meet the following criteria, among others, in order to receive GOTS certification:
- 95% of the fibers used come from controlled organic cultivation (the remaining 5% may be non-organic, but are also subject to specified standards)
- No harmful additives such as azo dyes, heavy metals, etc. may be used
- Only skin-friendly and ecologically harmless additives are used (e.g. for dyeing)
- Prohibition of genetic engineering (e.g. use of genetically modified seeds for the cultivation of cotton or other plants used for natural fibers)
- Social standards must be complied with in accordance with the requirements of the ILO (minimum wage, safe working conditions, prohibition of child labor)
- All criteria are regularly checked by independent certification bodies
There are also quality requirements such as the color fastness of fabrics. And last but not least, GOTS certified fabrics feel much better on your skin than chemically processed ones. The skin can breathe and remains free of harmful substances. The MIRYAM sweat set is made of 100% GOTS certified organic cotton and feels wonderfully soft on your skin. Certified sustainable and endlessly cozy!
@nico.potur wearing the Sweat Set in vanilla
Not only the GOTS certified production process, but also the cotton itself makes the Sweat Set so comfortable to wear. It is the cosy one among the natural fibers.
Conventionally, cotton is grown using genetically modified seeds and large amounts of pesticides. One of the consequences of this is that these pesticides end up in the environment, for example in the groundwater. Another problem with the cultivation of cotton is the high water consumption that is necessary to grow the plants.
This high demand for water cannot be avoided in the production of organic cotton either. However, the water used here is cleaned and recycled, which means that the consumption is lower in the end. In addition, genetic engineering and pesticides are not used. And further, attention is paid to social conditions that are often neglected in conventional production processes, such as the prohibition of child labor, fair pay and occupational safety measures.
The use of harmful substances is not only bad for the environment, our skin does not like to come into contact with them either. Textiles that are certified with the STANDARD 100 by OEKO-TEX® label must be free from harmful substances such as azo dyes, nickel and pesticides.
The seal can be found on unprocessed fabrics, but also on wearable garments that have to meet the extensive criteria catalog of OEKO-TEX. With these criteria, skin compatibility is taken into account and qualitative aspects such as color fastness must also be fulfilled. The focus is on the person wearing the garment not coming into contact with harmful substances and possibly absorbing or inhaling them. This seal alone does not yet provide any information about environmentally friendly production or the social conditions during it.
MAYA LONGSLEEVE (STANDARD 100 by Oeko-Tex®) and DELILAH PANTS (GOTS certified) made of organic cotton and worn by @joannahalpin
The natural origin of this fiber can definitely be seen. Linen fabrics often stand out due to their woven structure and with their mostly soft cream tones they are perfect for a relaxed, light look.
Linen fibers are obtained from the stalks of the flax plant and are naturally an environmentally friendly raw material: The plants are very robust against pests and that means that they need little support as they grow. While conventional cultivation uses chemicals, organic cultivation does without them. So here too, you should pay attention to certified organic quality.
The fiber is also biodegradable and is characterized by its longevity. And by the way: linen fabrics are antibacterial and have a cooling effect – so they are ideal for summer!
@bobbie_kazui wearing the unforgettable HONEYMOON linen dress
Yes, that’s right: Peace Silk. Perhaps one or the other wonders why we explicitly mention peace here. Let us explain that.
Silk is an animal product. It is obtained from the caterpillar cocoons of the silk moth (butterfly). In order to get the coveted fiber, the animals are boiled alive in their cocoons. So the moths die before they can hatch. In the further processing of the material obtained, numerous chemicals are used to prepare it for the textile industry. The negative consequences for the environment quickly accumulate in the manufacture of silk.
MIRYAM uses Peace Silk for her designs, this means silk that is produced non-violently. When silk is extracted according to the Ahimsa principle (concept of nonviolence; Sanskrit: not hurting), one waits until the moths have hatched from their cocoons. The silk threads are finally removed from the empty cocoons. Since the moths slightly damage the cocoons when they hatch, the silk threads are shorter in this process and therefore it is a little bit more complex than the conventional production.
The silk that MIRYAM used for the DREAMY top was produced in India under fair and sustainable conditions for animals, people and the environment. And it gets even better: the top is also made from 45% lyocell.
Lyocell, also known as Tencel, is another alternative to conventional silk. With its smooth impression, the fabric is ideal for sleek designs like the DREAMY top.
The industrially produced fiber consists of cellulose, which is usually obtained from wood from sustainable forestry. In contrast to synthetic textiles such as polyester, it is therefore biodegradable and does not release microplastics when washed. Another advantage of lyocell is that only one chemical is required for its production, and 95% of it can be recycled back into the production cycle. Other cellulosic materials such as viscose need a lot more here. And the natural fiber is also a very resource-efficient variant in terms of water consumption.
Lyocell fabrics are not only incredibly soft on the skin, they are also real all-rounders: They cool on warm days and keep you warm when it’s getting cold.
@nico.potur in DREAMY aus Peace Silk und Lyocell
So, those who are not convinced yet must admit that this material definitely shows how diverse alternative textiles can be. The banana fiber is incredibly robust, biodegradable and it is obtained from the trunk of the banana tree. It is similar in its composition to bamboo fiber, but can be processed much finer.
Since the plant only bears fruits once in its life, many trunks remain on banana plantations after the harvest. Instead of throwing them away, they can be used for the production of various materials such as paper, rope or even woven fabrics. Due to their natural sheen, the fibers are also an excellent natural and sustainable alternative to conventional silk.
The BANANA GOLDIE top is a mix of banana fibers and Peace Silk. It has a wonderful shimmer and, above all, it is free from any kind of bad conscience towards the environment.
BANANA GOLDIE worn by @nico.potur
So, be good to your skin and above all to the environment. Because these sustainable, innovative and cosy fabrics make it really easy to choose Fair Fashion.